Tuesday 16 March 2010

Green Zone poster analysis




Green Zone is an action-thriller set in Iraq and follows a chief warrant officer who is done following orders.

The poster is very simple as it has only one image on it. The image is of the main protagonist, Matt Damon, this shows that he is the main character and the action will take place around him. The poster is in black and white possibly to pay homage to the old war films before it or possibly to try and convince the audience that the film will be simple to allow a plot twist later in the film. The lack of colour is also a genre indicator and gives clues towards the narrative because the black and white signifies the film might be of a bleak nature. His costume suggests that the film may be of a violent nature because he is wearing a bullet-proof vest.

The main body of text on the poster refers to prior films of this genre that this director and actor combination have been involved in, this tells the audience that they can expect a similar format for this film. "Matt Damon" is the second largest title on the poster behind the name of the film, this is because he is a well-known actor known for making this genre of films and this will bring in a large audience by itself. The title "Green Zone" is the only part of the poster that is in colour, making it the focal point of the poster. This draws the audience's eye into the title and as the title is in green it relates to the the name of the film and allows audiences to remember it easily.

The tag line is very important for a poster because it gives an incite into the film. For this one it is "Chief warrant officer Roy Miller is done following orders" this shows that the film will centre around that character and that he will be breaking the rules to get what he wants.

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